inflame | Agency for Live Communication

ERV ITB 2011
Berlin

STAND AT THE ITB

ERV's ITB Stand, first conceptualised by inflame in 2010, was put together once more for its relaunch at ITB 2011. Such interactive elements as a user touchscreen provided visitors with an entertaining way of exploring the services offered by ERV. Guests could test their knowledge of the ERV's product range by taking part in an interesting quiz. The highlight of the stand was our energy barometer, which used a hand scan to measure visitors' energy balance and displayed the results on an impressive 103" touchscreen, and then provided fresh suggestions of how to plan the rest of the day. The ERV stand was nominated for the "Best Exhibitor Award" and achieved fourth place in its category. inflame was responsible for the entire conceptualisation and coordination of the stand.

Dräger - Medica Show 2010
Düsseldorf

A picture says more

Intelligent visualization in acute care medicine! This is what Dräger chose to be the central theme of the Medica fair 2010. The leading international company for medicine and safety technologies underlined its expertise and its wide spectrum of services in the visualisation of acute care medicine data in an impressive way through an emotional sand art performance. inflame staged all of this in an artistic way: with images drawn into the sand in real time. The analogies between the everyday and acute care medicine, which were also drawn into the sand during the show, explained the range of uses of the visualisation solutions most effectively.

DRÄGER - INTERSCHUTZ 2010
Leipzig

Beat of Life

Drägerwerk AG & Co. KgaA fascinated the audience at the leading trade fair of the fire brigade Interschutz in Leipzig with a young and dynamic dance show. inflame designed the extraordinary performance during which the new Dräger products were integrated into the musical dance choreography. The three professional breakdancers told the story of a spectacular fire brigade deployment with their moves and spins. The deployment was accompanied in proper style by a beatboxer. The wowed audience felt informed about the new Dräger products and their functionality.

ERV ITB 2010
Berlin

New Conception Trade Fair Stand

The “Europäische Reiseversicherung” AG presented itself on the ITB 2010 with a fresh look and a new communicative arrangement. Having been commissioned by the market leader, inflame implemented a holistic concept on 164 m² presentation space for the relaunch of the fair trade station near by. A floor plan divided into three parts offered every visitor of the trade fair stand optimal space and setting. The three main themes “valuable service provider”, “personality” and “individualisation” were transferred to the design concept, so that a triptych of space, action and personnel developed. By means of shapes and colouring the newly created themes “My Travel Insurance” as well as the self-conception of the brand ERV were furthermore reflected in an emotional way. The ERV trade fair stand received the highest attention and was nominated for the “Best Exhibitor Award”. Moreover, the motto “Near-by at the right moment. Worldwide.” came to life for the visitors of the trade fair during a personalisation campaign. The visitors were photographed in front of images showing tricky situations and were given their photo as a post card.

DRÄGER - SHOW AT THE MEDICA TRADE SHOW
Düsseldorf

Do you really know us?

Drägerwerk AG & Co. KgaA, a leading international group for medicine and safety technology, captivated the audience at the leading medical trade fair, MEDICA in Düsseldorf, with its multimedia show. Products were presented according to their use from the medical and safety technology fields. inflame developed an extraordinary showcase in which virtual and real life scenes interacted and intermingled with images on screens and actors on stage. The audience of experts experienced an interactive and close up look at Dräger products in use. These products protect, support and save lives, which was illustrated and explained by examples from the fire brigade, industry, and both internal and external and clinical use.

FRÖBEL - CORPORATE ARCHITECTURE

Rooms for children

inflame designs rooms customized for children, - As one of the largest non-profit organizations, the FRÖBEL-Group takes care of around 10,000 children in over 100 kindergartens throughout Germany. By shaping its corporate design, inflame has supported the external image of this modern organization since 2007. Inflame is currently developing a modular concept which can be used at all the kindergartens. The corporate architecture of the customized children’s room implements the identity and integral pedagogical ideas of Friedrich Fröbel "to educate free-thinking, independent people". A kindergarden in Berlin's Spandau district will be the first to show off its new look as soon as October this year.

HARLEY DAYS - CHRYSLER, JEEP & DODGE

American Legends in Hamburg

The brands Chrysler, Jeep and Dodge were very well received at the Harley Days event in Hamburg: They were known as the "American Legends" and were showcased alongside other famous and legendary American symbols like the "Rocky Mountains", "Route 66" and "The Big Apple". In order to authentically reflect the unmistakable feeling of freedom, space and vastness, inflame gave a taste of the American way of life over these two days. The vehicles were showcased in the middle of St. Pauli in a very large open design stand. Around 700,000 visitors experienced up close and personal, the dream of the "American Way of Life", which the brands Chrysler, Jeep and Dodge embody.

VOLVO BEACH LOUNGE

Relax in Style

inflame conceptualised and realised the Volvo Beach Area for the summer ISPO in Munich. The task was to create a place of relaxation and effortless communication. It soon became apparent that the participants thought the Volvo Beach Lounge was a welcome change from the typical chaotic expositions they were used to.

PEGASUS AIRLINES EXPOSITION STAND ITB, March 2006

To Communicate a Market Launch

To Communicate a Market Launch For the 2006 German market launch of the premium Turkish airline, Pegasus Airlines, inflame conceptualised and realised an exposition stand and supporting communication at the International Tourism Exposition (ITB). The integrated communication concept placed equal emphasis on the complete range of services Pegasus offers, from customer services and business travel to hospitality and security. Inflame took responsibility for the entire exhibition. The three room concept provided a platform for an intensive exchange of information, professional business presentations and hospitality services. At the conclusion of the successful trade fair, invited guests experienced an evening of oriental charm with Turkish finger food and warm Pegasus hospitality.

VOLVO IAA LOUNGE

The Volvo Visitor’s Lounge

Volvo made their presence felt at the IAA 2005 with the usual clean design and Volvo feeling for life: The Lounge at the Frankfurt Marriott Hotel offered its visitors a relaxing oasis within the bustling trade fair environment. The two-room concept hosted formal speeches and provided a venue for communicative messages. Bright colors and transparent materials formed a strong contrast to the hotel lobby decor and gave the lounge a strong and unique character. High design standards and the zeitgeist of the Volvo brand left a lasting impression. In addition to the accreditation courses hosted in the lounge, the cozy venue doubled as a relaxing environment for the Trade Fair Talk discussions.