inflame | Agency for Live Communication

HARLEY DAYS - CHRYSLER, JEEP & DODGE

American Legends in Hamburg

The brands Chrysler, Jeep and Dodge were very well received at the Harley Days event in Hamburg: They were known as the "American Legends" and were showcased alongside other famous and legendary American symbols like the "Rocky Mountains", "Route 66" and "The Big Apple". In order to authentically reflect the unmistakable feeling of freedom, space and vastness, inflame gave a taste of the American way of life over these two days. The vehicles were showcased in the middle of St. Pauli in a very large open design stand. Around 700,000 visitors experienced up close and personal, the dream of the "American Way of Life", which the brands Chrysler, Jeep and Dodge embody.